Katherine Kiballa

Katherine Kiballa, MBA, is an innovative marketing professional currently serving as the Manager of CRO and Growth Marketing at HelloFresh. They hold a Bachelor of Science in Bio-Behavioral Health from Penn State University and are pursuing a Master of Business Administration in Luxury Marketing & Management at NYU Stern School of Business, expected to conclude in May 2021. Katherine has demonstrated expertise in analyzing campaign metrics and market segments, as well as increasing engagement through digital platforms. Previously, Katherine held roles at several organizations, including Biz2Credit, where they successfully improved marketing initiatives, and ANN INC, where they served as Site Marketing Manager.