Mustafa Ibrahim

Mustafa Ibrahim serves as the Global Director of Data, AdTech at HelloFresh since February 2023, where leadership focuses on empowering the Marketing function globally with advanced Data Products. Concurrently, Mustafa contributes as a Business Mentor at Mentoring Club since May 2020, offering expertise in Data, Marketing, Strategy, and Team Management. Previously, Mustafa held the position of Head of Growth (Data & Engineering) at Trade Republic from February 2021 to February 2023, fostering strong Engineering and Data teams. With a robust background including roles such as Head of Marketing Science and Analytics Lead at Omio, Analytics Lead at Axel Springer SE, and Customer Analytics Manager at Zalando SE, Mustafa's experience spans various aspects of data analysis and marketing. Early career stages included significant roles at Rocket Internet SE and internships at British Petroleum and IBM. Mustafa holds a Bachelor’s Degree in Computer Science from Cairo University and is pursuing a Master’s Degree in Economics & Quantitative Management Science at Humboldt-Universität zu Berlin while also continuing education at Harvard Business School Online.