Olly Broers is a seasoned professional in business development and retail media, currently serving as the Senior Business Development Manager for Retail Media at HelloFresh since December 2025. Prior experience includes roles as a Retail Media Adviseur at PLUS Retail and various positions at Albert Heijn, where responsibilities ranged from account management to supporting media services. Olly has also contributed to sales and marketing at Banks Mansion Hotel Amsterdam and gained foundational experience in project management at Ahold Delhaize. Educational credentials include a Bachelor of Applied Science in European Studies, International Business, and Communication from Zuyd University of Applied Sciences, supplemented by sales training and business economics studies. Community involvement includes leadership roles in student councils and symposium organization.
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