Predrag Petkovic is a seasoned professional in photography and post-production, currently serving as Lead Photography & Post-Production at HelloFresh since January 2023. Previously, from October 2018 to January 2023, Predrag held the position of Senior Retoucher at Zalando, where contributions included the development of automated retouching processes, overseeing teams for high-profile campaigns, and improving overall image quality. Prior to Zalando, Predrag founded Creative Gemini, an advertising agency focused on web design and photography services, and served as Creative Director at Raven Vision, managing complex video and photography projects. Earlier experience includes roles in marketing and project management at Radio INDEX and the General Secretariat of the President of the Republic of Serbia. Predrag holds a Bachelor's degree in Law from the University of Belgrade.
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