Sibel Dumlu

Team Lead, CRM Campaign Management at HelloFresh

Sibel Dumlu is an accomplished professional with extensive experience in CRM and marketing leadership. Currently serving as the Team Lead for CRM Campaign Management and International CRM Lead at HelloFresh since March 2023, Sibel previously held roles at Freeletics as Global Retention Lead and Senior CRM Marketing Manager from December 2020 to February 2023. Prior experience includes a role as Growth Consultant at Emarsys and as Digital Sales Manager at Criteo. Sibel began a career at Google from 2013 to 2015 as Associate Product Marketing Manager, focusing on developing strategic marketing campaigns and managing cross-functional projects. Sibel holds a Master of Science in Industrial Engineering from Boğaziçi University, a Bachelor of Science from Middle East Technical University, and a Master of Science in Management of Technology from Delft University of Technology.

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