Chicky Read is an experienced retail professional and entrepreneur, currently serving as a Retail Operations Coordinator at Helly Hansen since April 2024. As the Founder of SHUG, a Cornish wellbeing brand established in April 2018, Chicky Read emphasizes ecologically aware and sustainably sourced products inspired by the natural elements of Cornwall. Prior experience includes roles at MUSTO, where responsibilities ranged from Store Manager to Site Leader, as well as positions at WATERSHED BRAND, The Ferryboat Inn, Finisterre, Seasalt, and The Fine Dining Company. Chicky Read holds a Bachelor of Arts degree in Performance Sportswear Design from Falmouth University and has a strong educational background including A Levels in Fine Art, Textiles, Business and Economics, and ICT from Shrewsbury High School Sixth Form.
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