Lars Bolin

Lars Bolin is an experienced marketing professional with a strong background in the sports and fashion industries. Currently serving as Marketing Manager for Helly Hansen in the Nordics since August 2017, Lars previously held the position of Marketing Manager at Sail Racing International AB from July 2004 to July 2017, where responsibilities included overseeing marketing actions and building a skilled team for various projects. Earlier in Lars’s career, a role as Sales Marketing Representative involved managing sales to retailers for Sail Racing, followed by a position as Salesman for the male brand Cottonfield at IC Companys. Lars’s educational background includes studies at IHM Business School and the University of Borås, complemented by a high school degree in Economics/Sales from Kungsbacka, Aranäs.