Lauren Nelson

Lauren Nelson is a Senior Manager at Helly Hansen with vast experience in digital product development and eCommerce operations. Lauren has also worked in various roles at companies such as VF Corporation, Luxottica Retail North America, and Campbell Ewald. Lauren has a Bachelor's degree in Advertising from Michigan State University and demonstrated expertise in driving revenue growth, implementing successful digital strategies, and managing cross-functional teams. With a strong background in content management and marketing communications, Lauren's career has been marked by achievements in improving customer experience, increasing conversion rates, and exceeding revenue targets.