Adel Lichtenstein is a Category Manager at Henkel, where they leverage several years of experience in Trade Marketing and Category Management within the FMCG sector. Previously, Adel held the position of Senior Trade & Shopper Marketing Manager at SABMiller from 2010 to 2022 and worked as a Junior Trade Marketing Manager at Unilever in 2007-2008. Adel's early career included roles as a Junior Key Account Manager and Trade Marketing Assistant, showcasing their expertise in project management, market research, and building successful partnerships. Adel earned a degree in Economics from the University for Modern Business Sciences between 2002 and 2007.
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