Peter Biermann is an experienced professional in the ecommerce and digital marketing sectors, currently serving as the Global Ecommerce Lead and Global Head of Ecommerce at Henkel Adhesives Technologies since August 2018. Prior to this, Peter held the position of Director Ecommerce for Western Europe at Huawei Technologies from April 2017 to July 2018, overseeing the ecommerce business and team management. Peter's extensive experience includes leadership roles at adidas Group, where responsibilities spanned from Director of Ecommerce Content & Process Management to Digital Marketing Manager. Additionally, Peter founded multiple online platforms, such as urbanite.de and intosite.de, and led online marketing projects for major clients at Spirit Link Medical GmbH. Peter's educational background includes a degree in Business Administration from Fachhochschule Magdeburg and further studies at Otto-von-Guericke University Magdeburg.
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