Sofia Eriksson has a diverse professional background spanning various roles in hospitality, education, marketing, and project administration. Starting as a waitress at Körunda Golf och Konferenshotell, Sofia then worked as a project administrator at Skolverket, before taking on positions as a gymnastics coach at Hyllie Gymnastikförening and a digital education expert at Henkel. In addition, Sofia gained experience in marketing and business development at VACKER (Vacker Sverige AB), where efforts included improving customer engagement and service quality, as well as generating significant sales through innovative strategies. Sofia holds a Bachelor's degree in Psychology from Högskolan Kristianstad and a Gymnasieexamen with a focus on hairdressing.
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