Ying Chen

Ying (Isabel) Chen is currently the Global Market Strategy Manager at Henkel, where they lead the global market strategy for a 100 million EUR business focused on the metal packaging coating market. With over 10 years of experience in B2B industry strategy and marketing, they have previously held roles as a Senior Consultant at Advancy and a Project Manager at SINOPEC. Ying has also worked as an Analyst at NexantECA and a Senior Consultant at CRU, specializing in chemical market analysis and industry intelligence. They earned an Executive Master in Business Administration from SDA Bocconi and have advanced degrees in Applied Chemistry and Sustainable Chemistry from leading universities.