Barbara Horvatic

Barbara Horvatic is a seasoned marketing professional with extensive experience in demand generation and multi-channel marketing. Currently serving as the Global Marketing Manager for Demand Generation at HERE Technologies since August 2021, Barbara previously held the position of Senior Marketing Manager at Pix4D from October 2017 to August 2021, where responsibilities included content marketing, product marketing, and campaign management. Barbara's career includes roles at Planet., GIS Cloud, Oxfam America, and CIFOR, with a strong focus on channel marketing, partner enablement, and geospatial analysis. Barbara holds a Master of Science in GIS for Development and Environment from Clark University and two degrees in Geography from the University of Zagreb.