Patrizia Bertuzzi

Founded in Lesa in 1948, at the mouth of the river with the same name which flows shortly thereafter into Lake Maggiore, Herno has stood for Italian production excellence for 70 years and has a history of continuous evolution: from the first raincoats of the early post-war period to high fashion brand production in the 80s and 90s, through to its more extensive current collection, Herno is synonymous with urban outerwear throughout the fashion world. Our Brand is a hanging hook, an image of freedom. Freedom in both shapes and sizes, in the weaving together of technology, the art of craftsmanship and luxury, in simple, refined yet functional lines, which bring timeless outerwear to life, without conformity, able to integrate with a signature style without forgetting trends. Precision, simple anti-conformism, style at the service of the functionality of the product, obsessive attention to detail and the perfect fit; passion and devotion, courage and innovation, research and dexterity combined with the ethics of craftsmanship, respect for people and care for surroundings. This is Herno’s philosophy, which gives substance and structure to all-Italian excellence.