Iain Dickson

Iain Dickson is the Chief Executive Officer of Hero, a company dedicated to promoting and rewarding physical activity through innovative digital fitness assessments. Since October 2020, Iain has been instrumental in removing barriers to enhance engagement in fitness initiatives. Additionally, Iain founded Pose AR, which is set to launch soon, and has been involved with ID DEVELOPMENTS (UK) LIMITED as a Property Investor since October 2008. Iain holds a Bachelor of Business Administration in Business/Managerial Economics from Cardiff University, studied from 2003 to 2006, and attended King Edward VI Camp Hill School for Boys in Birmingham from 1996 to 2003.