Phil Tran

Phil Tran is an experienced professional in conversion rate optimization and user interface/user experience design. As the Director of Conversion Rate Optimization at HexClad Cookware since September 2024, Phil leads strategies to enhance online performance. Previously, Phil served as a Senior CRO Strategist and CRO Designer/Strategist at KlientBoost, a creative agency that focuses on maximizing ROI for clients in various industries. Phil's background includes a role as Lead UI/UX Designer at Luna Dev and positions in content creation and design at Brothers Creative Media. Earlier experience encompasses customer service roles at The Vineyard Wine Company, Starbucks, and Chick-fil-A. Phil holds an Associate of Arts and Sciences degree in Lab Sciences from Seminole State College of Florida.