HeyHuman
Robin Lyons is an accomplished creative professional with extensive experience in art direction and campaign development across various sectors, including luxury brands and major consumer products. Currently serving as Associate Creative Director and Senior Art Director at HeyHuman since February 2020, Robin has worked on high-profile projects for brands like Guinness and Smirnoff. Prior roles include Senior Art Director at Thumbstoppers, CSM Sport & Entertainment, and VCCP, where campaign ideas for Beefeater gin, Longines, and Football Foundation were developed. Robin’s career also includes significant contributions to Cult LDN, Mohawk Agency, and creative positions at The Fyzz Facility and AnOther Magazine. Educational background includes an MA in Video Production and Film Studies and a degree in Digital Arts with Video Production from the University of West London.
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HeyHuman
HeyHuman combines marketing expertise and creativity with agility to give brands and businesses competitive advantage. We use our understanding of marketing sciences to inspire thinking and ideas that connect and change behaviours. We strengthen this understanding through a focus on neuroscience principles and testing in HeyLab. We create Unusual Everyday® Ideas in brand, content, digital, social, retail and experiential. Our clients include Diageo, Merlin Entertainments, Mondelez, SlimFast, Natures Menu and Typhoo.