High Performance Busbars is a joint venture between HPW Metallwerk, based in Linz (Austria), and the German company Brand KG (brandgroup), located in Anröchte. Headquartered in Germany, High Performance Busbars combines expertise in innovative high-tech flat conductors and customized busbars for the e-mobility industry under one roof—from material development to complete system solutions. The company focuses on the production of insulated aluminum and copper flat conductors, as well as on the manufacturing of customized busbar systems at sites in Europe, North America, and Asia. Sales are managed through its global locations close to customers. High Performance Busbars brings together technological expertise and manufacturing know-how for energy distribution in the high-voltage systems of battery-electric vehicles

High Performance Busbars

Harald Lackner

This department is responsible for promoting products and services, managing customer relationships, and driving revenue growth through strategic sales initiatives.

Marketing and Sales

This department is responsible for managing and driving sales initiatives across various regions and product lines.

High Performance Busbars

Org chart

Teams

Marketing and Sales

Sales Department

Offices

High Performance Busbars

Org chart

Teams

Marketing and Sales

Sales Department

Offices

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