Robert Bethell

Robert Bethell has a diverse background in demand generation and digital marketing, with significant experience in various leadership roles across multiple companies. Notably serving as Demand Generation Manager and Director at Posit PBC, Bethell focused on crafting inspiring stories and digital experiences leveraging open-source data science. Currently, as Head of Growth at Highbeam, efforts are centered around resonating brand values within the banking sector. Additional roles include Manager of Digital Marketing at Ping Identity, where Bethell developed educational content for customer acquisition, and Customer Marketing Manager at HubSpot, where the focus was on scaling user group programs. Educationally, Bethell holds a degree in Marketing & Network Analysis from Boston University.