Brad Parmerter is an email marketing manager with over twenty years of digital marketing, merchandising, email, and e-commerce experience. Currently serving as the Lead CRM Marketing Developer at Highmark Health, Brad has previously held key roles as a Salesforce Marketing Cloud Consultant and Campaign Specialist, where they managed email programs for prominent brands such as L’Oréal and The Home Depot Canada. Brad's expertise includes transitioning clients to more effective marketing strategies and enhancing engagement through targeted, dynamic campaigns. They earned a Bachelor’s Degree in English with a minor in Sociology from Hartwick College, graduating Cum Laude.
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