Phil Satterfield

Director, Product Management Strategy

Phil Satterfield is a seasoned professional with extensive experience in product management and customer experience across various industries. Currently serving as the Director of Product Management Strategy at Highmark Health since February 2018, Satterfield collaborates with senior leadership to shape and execute a long-term product strategy. Previous roles include directing the transformation of healthcare solutions, managing customer experience strategies at GNC, and improving retention for BMW dealerships. Satterfield has also held leadership positions at TrueSense Marketing and the Oncology Nursing Society, where strategic initiatives significantly enhanced client engagement and revenue. Satterfield holds an M.S. in Integrated Marketing Communications and a B.A. in Political Science from West Virginia University.

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