Igor Novakovic

Igor Novakovic is a senior brand leader currently serving as the Senior Director of Brand Management for Focused Service Brands at Hilton, where they drive brand growth and strategy across EMEA. Previously, they held roles such as Senior Director of Select Brands EMEA at Marriott International and Brand Activation Manager for Southern Europe at Starwood Hotels & Resorts. With a strong background in brand marketing and management, Igor has partnered with influential brands and managed extensive marketing budgets to optimize guest experience. Igor holds a Postgraduate Certificate from the University of Oxford and a Certificate from Cornell University.