Andrea B.

Andrea Bulgarelli serves as Chief Digital Officer at Hippocrates Holding S.p.A. since January 2022, overseeing the enhancement of the Lafarmacia brand's digital presence and implementing innovative healthcare service features. Concurrently, Bulgarelli holds the position of Chief Executive Officer at Top Farmacia, driving significant revenue growth in a competitive online pharma retail market. Prior roles include Group Global Digital Transformation and e-Commerce Director at Safilo, where a successful turnaround of the Smith Optics e-Commerce business was achieved, and Group Global Digital Business and Omnichannel Director at Benetton Group, focusing on digital strategy across consumer touchpoints. Earlier experiences include leading the Digital Division at Max Mara Fashion Group, where impressive e-Commerce growth and international website launches occurred. Bulgarelli's educational background comprises advanced degrees in business and engineering, with a specialization in Big Data Analytics.