HCN
Maritza Collins is an experienced marketing and account management professional with a focus on social impact and the Hispanic/Latinx community. Currently serving as Account Director at HCN since March 2023, Maritza develops and manages projects aimed at improving the lives of Hispanic/Latinx individuals in the US. Previous roles include Account Director at Castells & Asociados, overseeing DRTV and digital strategies for a telecom account, and an extensive tenure at KERN - an Omnicom Agency, where responsibilities spanned from Account Supervisor to Senior Account Executive, managing multi-channel campaigns for various sectors. Earlier experience includes fundraising and event management positions at YWCA Greater Los Angeles and Susan G. Komen for the Cure, as well as marketing roles at Zebra Technologies, Conexion Public Relations, Bank of America, Intel Corp., and Tech Data. Maritza holds a Bachelor of Applied Science in Marketing from California State University, Northridge.
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HCN
HCN (Hispanic Communications Network) has a unique hybrid model: we are a culturally driven social impact agency that also serves as the largest producer and syndicator of public interest content and programming for Spanish-language media in the US. HCN works exclusively with government, nonprofit, philanthropy, academic and CSR clients that match our mission to improve quality of life for US Latinx communities. Through our La Red Hispana multimedia networks and influencer personalities on radio, digital, social media, print and mobile platforms, HCN currently has a measured reach of 8+ million Latinx consumers in urban, mid-sized and rural Hispanic markets weekly. HCN is also developing networks of Hispanic-serving community organizations, stakeholders and promotores de salud to engage Hispanic/Latinx audiences via trusted voices both in the air and on the ground.