Roxana Sánchez

Roxana Sánchez is a journalist with over 15 years of experience in project management, strategic marketing, and communications, specializing in both internal and external relations. They have held key positions at companies like Indura S.A. and Grupo Defensa, where they developed impactful marketing campaigns, crisis management plans, and community outreach initiatives. Currently, Roxana serves as the Head of Internal Communications and Sustainability at Hites, focusing on enhancing company culture and community development. They also lead training projects at BCN School, guiding organizations in improving employee skills. Roxana holds degrees and courses in social communication, strategic communication, and digital marketing from various Chilean universities.