Amy West

Amy West currently serves as Principal Director of Advisory Services at HITLAB, alongside the role of Chair for the Women’s Health Tech Initiative. Previously, at Novo Nordisk, West held multiple leadership positions, including Head of US Digital Transformation & Innovation, where strategic direction and innovation in patient experience were prioritized. Significant contributions include building the first US digital health strategy and leading the development of the award-winning diabetes platform Cornerstones4Care™. Prior roles at Wyeth and IMC2 involved managing brand strategies and marketing for major pharmaceutical brands. Amy West holds a Bachelor's degree in English from the University of Richmond and an MBA in Marketing from Marymount University.