WB

Wayne B.

Global Media Lead at HMD Global

Wayne B. has extensive experience in the field of media and marketing. Wayne has worked at various companies and held diverse roles throughout their career.

Wayne's most recent position was as the Global Media Lead at HMD Global, where they were responsible for leading the global media strategy and planning across multiple international markets. Wayne also played a crucial role in establishing partnerships with major platforms like Google and Facebook. Wayne was instrumental in implementing various media tools and technologies across the organization.

Prior to that, Wayne worked as the Global Media Manager at ControlVExposed for a year. Before that, they were the Precision Lead (Business Director) at Wavemaker for a year as well.

Wayne's longest tenure was at Havas Media, where they worked for seven years. During this time, they held the positions of Planning Director/Universal Music Partnerships and Digital Account Manager.

Wayne also has experience in the radio industry, having worked as a Radio Producer at VIBE 107.6 FM. Wayne briefly worked at the BBC as part of the BBC Radio 1 team.

Earlier in their career, Wayne gained valuable experience as a Senior Digital Planner/Buyer and Digital Account Executive at Starcom MediaVest Group.

Wayne's career began as a Marketing Manager at Click Connection Corp, where they worked for four years.

Overall, Wayne B. has a strong background in media strategy, planning, and partnership management. Wayne is well-versed in various media tools and technologies and has a wide range of experiences in the media and marketing industry.

Wayne B.'s education history shows that in 2000, they began studying Marketing at Birmingham City University, where they obtained a bachelor's degree (BA Hons) in 2004. In 2013, they attended the London Journalism Centre for music journalism, although it is unclear if they obtained a degree there. In 2014, Wayne attended Point Blank Music College for radio production, although it is again unclear if they obtained a degree. Additionally, in May 2019, they obtained a certification from Adobe Advertising Cloud Academy Recognized, offered by Adobe.

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Timeline

  • Global Media Lead

    June, 2020 - present

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