Dana Bulbin

Dana Bulbin is an experienced ecommerce and marketing professional with a strong background in digital commerce and product development. Currently serving as Director of Ecommerce at Hoffmaster since April 2025, Dana previously held multiple roles at Dyno LLC from November 2016 to April 2025, including Director of Digital Commerce and Manager of Digital Commerce. Dana's career also includes significant achievements as Marketing Manager at Aiwa, where brand development and product launches were successfully executed, notably bringing the Aiwa Exos-9 Bluetooth Speaker to market. Earlier experience at Chiasso involved directing comprehensive marketing initiatives that increased sales and improved customer experiences. Dana holds an MBA in Marketing, Innovation, and Entrepreneurship from Northwestern University's Kellogg School of Management and a BA in Communications, Psychology, and Theatre from Northwestern University.