Mabel Lam

Mabel Lam is a seasoned professional in public relations and sales, currently overseeing sample management and media relations at HOKA while also managing press conferences and crisis communications. With a background in sales at Apex SNV, Mabel excels in customer engagement and strategic product recommendations. Previous roles include completing a rigorous Software Engineer Immersive Fellowship at General Assembly and serving as a Visual Marketing Designer at American Eagle Outfitters, where Mabel enhanced visual appeal to drive sales. Mabel's educational background includes a Bachelor of Applied Science in Business, Management, Marketing, and related support services from California State University, Monterey Bay, and an Associate's degree in Business Administration from Santa Barbara City College.