True Araki Smith

True Araki Smith is currently engaged in Business Operations & Strategy at Hook Music, where they are contributing to the future of music expression. From 2024 to 2025, they served as Director of Business Development and Head of Label at Avex USA Inc., following a role as a senior manager in the same organization. They previously worked at Believe in partnerships and as a mentor for Techstars Music. True began their professional journey at Universal Music Group, where they held roles in international marketing. They earned a Bachelor's degree in East Asian Studies with a focus on Entertainment Business from New York University and are currently pursuing advanced studies in Chinese Language and Literature at Yunnan University.