Gabe Lumby

Partner & COO at Hook Creative

Gabe spent the first half of his career as a CPA and financial consultant and ultimately transitioned into an entrepreneur (starting and successfully exiting a few endeavors along the way). He filed the original LLC paperwork for Hook back in 2010, and served as a fractional CFO for the first decade — it’s only fitting that join the team in a full-time role as Partner/COO.


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