Steve Whiting

Director Creative & Digital Marketing at HOOPP

Steve Whiting has a diverse work experience spanning across various industries. Steve has held positions such as Director Creative & Digital Marketing at HOOPP, where they integrated creative, digital, and marketing analytics teams. Steve also played a pivotal role in building and refining HOOPP's brand and exploring the use of AI tools for digital transformation. Prior to that, Steve worked as a Senior Manager Creative Services at HOOPP, leading the development and implementation of visual brand strategies during the COVID-19 pandemic. Before joining HOOPP, Steve was a Creative Director / Partner at S2 Brand Solutions, providing comprehensive design services to clients such as Fever-Tree, Coca Cola, and Manulife. Steve also served as the Creative Director & Managing Partner at The Barrel Hunter Corporation, overseeing brand development and successful launches. Steve's experience also includes working as a Creative Director (Global) at Maricann Inc, a Creative Services Manager at HOOPP, a Creative Manager at Diageo, a Senior Art Director / Studio Supervisor at The Brand Factory, and an Intermediate Art Director / Studio Supervisor at Lampo Communications. Steve has received awards and recognition for their design work and has demonstrated expertise in brand strategy, art direction, and team management. Steve has also served as a Substitute Instructor at Herzing University.

Steve Whiting has pursued education in the field of User Experience Design at George Brown College. In addition, they have obtained a Graphic Design for Print & Web Diploma from Herzing College, where they studied Graphic Design. No specific start or end years were provided for either educational experience.

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