Tülin Arslan has served as the E-commerce Director at Hotiç since 2011, leading the brand's digital transformation and managing integrated e-commerce operations across strategy, technology, and marketing. Prior to this, Tülin worked as a Brand Specialist at United Colors of Benetton from 2004 to 2011. Tülin's expertise includes commercial strategy, omnichannel integration, and digital marketing, significantly contributing to the brand's growth and customer experience enhancement.
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