Alexandra Smith

Alexandra Smith is currently the Experience Design Director at Howatson+Company, where they blend purpose-led strategy, thoughtful design, and emerging technologies to drive creativity and impactful design solutions. Previously, they held roles at AKQA and Isobar, where they contributed as a Lead and Senior Experience Designer. With a diverse background that includes positions at Westpac, ANZ, and Country Road, Alexandra has guided cross-functional teams and collaborated with global organizations. They hold a Bachelor of Commerce from the University of Melbourne and a Certificate IV in Graphic Design from TAFE NSW.