Peter Backman

Peter Backman is the founder and owner of WTT Communication Management AB, established in January 2003, specializing in results-driven communications, sales training, and HubSpot implementation services. Backman is also a solutions provider for HubSpot and a client partner at Howwe Technologies, with a long-standing role as a solutions partner at Harrison Assessments International since 1998. Previous experience includes serving as sales director at BCG, where Backman was integral to the Business Communication Group, and various leadership roles in sales management at JG Communication and BBR advertising agency. Educational achievements include degrees from Uppsala University and participation in the Radical Collaboration School in Shanghai, alongside accreditations in Harrison Assessments.