Allen Shapiro is a seasoned Senior Product Marketing Manager at HP, leading the transformation of consumer services and solutions to enhance customer experience and business impact. Previously, Allen worked at Acquia, successfully executing outbound marketing strategies for CDP solutions, and at Act-On Software, where responsibilities included product positioning, go-to-market strategies, and cross-departmental collaboration for marketing campaigns. With experience as a Product Marketing Manager at Right Weigh and a Creative Project Manager at KinderCare Education, Allen has a robust background in managing multi-channel campaigns and driving strategic marketing initiatives. Allen holds a Bachelor's Degree in Marketing from Portland State University.
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