Gurpreet Kaur is an experienced marketing professional specializing in Account-Based Marketing (ABM) and channel marketing. Currently serving as the Account Based Marketing Manager at HP since October 2022, Gurpreet drives targeted engagement and revenue growth through personalized campaigns. Previous roles include Channel Marketing Manager and Product Marketing Specialist at HP, Partner Marketing Manager at Pegasystems, and Marketing Manager at Sierra Wireless. Gurpreet's career also includes significant contributions at IBM in various marketing roles and as a Bi-Lingual Business Analyst/Marketing Professional at Polaris Software Labs Ltd. Gurpreet holds a Master’s Degree in French from Delhi University and certifications in Digital Marketing.
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