Mani Kumar

Mani Kumar currently leads Digital Initiatives under Trade Marketing at HP, where they integrate consumer behavior with digital strategy to drive performance-led growth. As the youngest member focusing on the consumer side at HP, Mani has achieved significant milestones including enhancing over 750 Google Business Profiles and increasing store walk-ins by 18% YoY through innovative local SEO strategies. Previously, they held positions such as Head of Marketing at TEDxVIPS and Co-Founder of Downspree Clothing, showcasing their expertise in marketing and passion for brand storytelling. Mani has also demonstrated leadership in the cubing community as a Speedcuber and member of national-level organizing teams. They are pursuing a Bachelor's degree in Computer Science at Vivekananda Institute of Professional Studies.