Ruben Roc

Ruben Roc is a sustainability leader and product manager at HP, focusing on internal carbon tools and Net Zero initiatives. They have co-founded De la Conca and previously worked as a sustainability project manager and WW LCA and carbon footprint program manager at HP. Ruben has also served as an environmental consultant at Lavola and interned at UNESCO. They hold a Master of Business Administration from the Quantic School of Business and Technology and a Master's degree in Environmental Engineering Technology from Universitat de Barcelona, among other qualifications.