Steven Armstrong

Steven Armstrong is a seasoned business professional with extensive experience in retail management and sales within the technology sector. Currently serving as the Canadian Retail Business Manager at HP since February 2021, Steven oversees P&L and revenue targets while developing strategies to enhance performance in collaboration with leading Canadian retailers. Prior roles include Director of Sales at Crimson Transaction Technologies, where Steven contributed to secure payment solutions, and Director of Business Development at Retail Services Group, specializing in retail technology systems. With a proven track record at Omnico Group, CCi, and DigiPoS Store Solutions, Steven has consistently driven revenue growth and developed significant client relationships. Steven's career began at Agilent Technologies and Hewlett-Packard, where strong sales performance was established. Steven holds a Bachelor of Science in Electrical Engineering from Queen's University.