Outdated benefits hold too many businesses back by draining budgets, confusing employees, and making it harder to recruit and retain good people. 

HRASimple offers a smarter path: instead of locking everyone into one group plan, employers set a monthly reimbursement budget and fund their employees' health coverage directly. Employees choose their own ACA-compliant health insurance plan on the individual marketplace—one that fits their doctors, their family, and their life. We handle everything else.

This model, called an ICHRA (Individual Coverage Health Reimbursement Arrangement), gives employers predictable costs and employees real choice without the complexity of traditional group insurance.

For employers, we are your Benefits Administrator. We handle compliance, reimbursement processing, enrollment support, and administrative details so you don't have to.

For employees, we are your Benefits Advocate. We answer the phone, explain the options, and ensure benefits make sense to the people using them.

For brokers and consultants, we are your Partner Administrator. You remain the strategic advisor, and we will handle the administration.

We empower you to step out of managing insurance so you can better lead your business.

With four decades of insurance expertise and a Georgia-based team that actually picks up the phone, we serve businesses who want benefits that are predictable, personalized, and refreshingly sane.

ICHRA is a tool, not a default. We approach every benefits conversation strategically, covering your business goals, your workforce, and your budget. Then we recommend ICHRA only when it truly fits.

If you're ready to offer competitive benefits without running an insurance department, let's talk.

Smarter benefits start here. www.HRASimple.com

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