HRP Media is a performance-driven television media agency specializing in Direct Response TV (DRTV) and Connected TV (CTV).

We help brands turn television into a measurable, scalable customer acquisition channel, driving qualified leads, inbound calls, and new customers.
Our expertise is rooted in high-performance verticals including Insurance (Final Expense, Health), Medicare Advantage, Law Firms, Legal Services, Medical Device & Equipment, and Direct-to-Consumer (DTC) brands.

Unlike traditional agencies, we approach television like a performance marketing channel—focused on testing, optimization, and full attribution.

What We Do:
• National and Local DRTV & CTV Media Buying
• Lead Generation & Call Acquisition Campaigns
• Audience  & Geographic Targeting 
• Campaign Testing, Optimization & Scaling
• Full-Funnel Attribution & Lead Tracking

What We Deliver:
• High-Volume Lead Generation
• Cost-Efficient Customer & Policy Acquisition
• Scalable Campaigns with Measurable ROI
• 100% Performance-Focused Media Strategy

We have deep experience helping Final Expense Insurance providers scale nationally, supporting Health Insurance and Medicare Advantage campaigns during AEP/OEP, and driving inbound calls and signed cases for Law Firms and Legal advertisers. We also help DTC brands expand beyond digital and unlock television as a high-impact growth channel.

At HRP Media, television isn’t just for awareness—it’s a predictable, data-driven performance engine.

Want to see what TV can deliver for your cost per lead or cost per acquisition? Let’s connect.


HRP Media
TV that performs. Business that grows.

HRP Media, LLC

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