ARMANDO LUNA

Armando Luna is a dedicated and organized professional with extensive experience in product ownership and commercial strategy within the banking sector. They served as the Manager of Commercial Strategy for ATM Business Development at HSBC Mexico from 2010 to 2022, where they focused on product strategy for digital channels and the development of new ATM products. Prior to this role, Armando was a Product Owner for ATM and Retail Alliances at HSBC from 1997 to 2010 and was responsible for brand design and team management for ATMs. Armando holds a Master's degree in Administration with a focus on Marketing from the Universidad Autónoma del Estado de México and a diploma in Managerial Skills from the Instituto Tecnológico y de Estudios Superiores de Monterrey.