Beth Heron-Jones is currently the Head of Credit Card Early Month on Book at HSBC UK, where they develop and execute strategies for the UK Credit Cards business. Previously, Beth served as the Manager of Unsecured Lending at HSBC and held multiple roles at American Express, including Chief of Staff for international prospect acquisition and International Marketing Manager. In 2018, they founded In2gin, a venture specializing in handcrafted dried fruit and botanicals for gin. Beth holds a degree in Business Economics from the University of Liverpool and completed an Enterprise Course through Princes Trust.
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