HSBC
Caroline Harrison is an accomplished marketing professional with extensive experience in digital marketing and customer communications. Currently serving as the Director of Customer Communications and the Director of Digital Marketing & Marketing Director for HSBC Retail Bank at HSBC UK since May 2018, Caroline leads digital marketing efforts across various banking sectors and manages the UK website team along with customer marketing communications. Previous roles include Director - Head of Marketing Wealth & Personal Banking at News UK and Head of Digital Acquisition, along with significant positions at American Express, Barclays Bank, Banco Santander, and cahoot, showcasing a robust background in online acquisition and strategic marketing management.
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