Charmaine Egan, MBA, CMgr FCMI, is a Senior Marketing Manager at HSBC, where they develop and deliver communication strategies aimed at enhancing customer engagement and driving business growth. With extensive experience across high-profile financial services organizations, Charmaine has excelled in various roles, including Head of Contact Management at HSBC Retail Banking and Wealth Management, and Senior Marketing Strategy, Planning & Performance Manager at Aviva. They have also demonstrated leadership as a Customer Services Team Leader at First Direct, managing teams and ensuring high-quality service delivery. Charmaine recently completed an Executive MBA from Aston Business School, further solidifying their strategic marketing expertise.
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