Eunice Lee is the Head of Customer Experience at HSBC Singapore Limited, where they leverage their extensive background in Customer Experience Management within the financial services industry. Previously, Eunice served as the Director of Guest Insights and Experience at Sentosa Development Corporation and held various leadership roles at Citi and United Overseas Bank Limited, where they managed teams and drove change management initiatives. Eunice holds a Bachelor of Social Science in Sociology and Psychology from the National University of Singapore and is a certified Scrum Master.
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