Fayçal Hamrouni is currently the Global Optimisation Manager at HSBC, specializing in web analytics and conversion rate optimization. Previously, Fayçal held roles including Business Development Executive, Channel Account Manager, and Optimisation Consultant, working with various IT and consulting firms. With a strong focus on optimizing user experiences and driving business growth, Fayçal has implemented successful strategies in both client-facing and internal capacities. Fayçal's education includes a Master's degree from Euridis and ongoing studies in web analytics and conversion rate optimization.
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