Jeet K is a seasoned marketing professional specializing in data-driven strategies that enhance customer engagement and drive growth. With significant experience at companies like American Express and Standard Chartered Bank, Jeet has successfully led integrated marketing campaigns, focusing on client value management and personalized communication to boost acquisition and retention. Currently serving as Vice President of Marketing at HSBC, Jeet continues to innovate in the field, exploring the application of generative AI to enhance marketing effectiveness. Jeet is also pursuing a Bachelor of Science in Business, Management, Marketing, and Managerial Economics from the University of London.
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