Matt Winterbottom is an accomplished professional with extensive experience in MarTech leadership, transformation, and change management. They served as the Head of B2B MarTech Platforms & Data at HSBC, where they led a global team to develop and enhance marketing technology ecosystems. Prior to this role, Matt held several positions at HSBC, including Senior Business Analyst, where they led transformational programs and contributed to the development of the UK Business Analysis Practice. Currently, Matt is pursuing a Bachelor of Science degree in Computing (Networks) at Sheffield Hallam University.
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